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Privacy Policy

Effective date: November 13, 2026

EDLIVA is a student guidance platform that helps Class 11/12 and undergraduate students in India discover colleges, entrance exams, scholarships, and career paths. This Privacy Policy explains what personal information we collect, why we collect it, and how you can control it.

By using EDLIVA — on our website (www.edliva.com) or our mobile app — you agree to the practices described in this policy.

1. Who We Are

EDLIVA is operated by EDLIVA ("we," "us," or "our"). Our platform is designed specifically for students across India — many of whom are under the age of 18. We take the privacy of young users seriously and collect only what is necessary to deliver a useful, personalised experience.

For questions or requests related to this policy, contact us at info@edliva.com.

2. Information We Collect

We collect information in three ways: information you give us, information generated by your use of the app, and information from third-party sign-in providers.

2a. Information You Provide

Email addressRequired to create and secure your account
NameOptional; used to personalise your experience
Education stageClass 11/12 or Undergraduate — determines what content is shown
Board type & nameCBSE, ICSE, or your state board (e.g., TSBIE, MSBSHSE)
State & districtUsed to surface locally relevant colleges and scholarships
Stream / Subject groupPCM, PCB, Commerce, Arts, etc.
Degree, branch & institutionFor UG students — course and college details
Academic percentage / CGPAUsed to filter and rank scholarship eligibility
Family income bandBroad income category (e.g., below ₹1 lakh) — used for income-based scholarship matching only
Career interestsTopics and fields you select during onboarding

2b. Information Collected Automatically

Device type & OS versionAndroid/iOS, OS version — for compatibility and bug fixes
App versionTo deliver relevant updates
Crash logs & error reportsSent to Sentry (see Section 5) when the app crashes — includes app state at time of crash, not personal data
Push notification tokenOnly if you grant notification permission — used to send deadline reminders

2c. Information from Third-Party Sign-In

If you choose Sign in with Google, Google shares your email address, display name, and profile photo with us. We do not receive your Google password or any other Google account data.

3. How We Use Your Information

We use the information we collect solely to operate and improve EDLIVA. Specifically:

  • Personalised recommendations: Your education stage, stream, state, and interests are used to recommend colleges, entrance exams, scholarships, and career paths that are relevant to you.
  • Deadline reminders: Application and exam deadlines are matched against your profile and sent as push notifications (only if you have opted in).
  • Scholarship eligibility: Your academic percentage and family income band help us filter scholarships you are likely to qualify for. This data is never sold or shared with third parties.
  • Service improvement: Crash logs and usage patterns help us fix bugs, improve performance, and build better features.
  • Account security: Your email address is used to send one-time login codes (OTPs) and account-related communications.

We do not sell, rent, or trade your personal information to any third party for marketing or advertising purposes.

4. How We Share Your Information

We do not share your personal information with colleges, coaching centres, or any commercial partners. EDLIVA is a tool for students — not a lead-generation service for institutions.

We share data only in the following limited circumstances:

  • Infrastructure providers: Your data is stored on Supabase (see Section 5). We share only what is necessary to provide the service.
  • Legal requirements: We may disclose information if required by Indian law, court order, or government authority — for example, under the Information Technology Act, 2000, or the Digital Personal Data Protection Act, 2023.
  • Safety: If we have a good-faith belief that disclosure is necessary to prevent fraud, abuse, or protect the safety of any person.
  • Business transfers: If EDLIVA is acquired or merged, your data may transfer to the acquiring entity, subject to the same privacy protections described here. We will notify you before this happens.

5. Third-Party Services

EDLIVA uses the following third-party services to operate. Each has its own privacy policy.

ServicePurposeData sentPrivacy policy
Supabase (US)Database, authentication, real-time featuresAll profile and account datasupabase.com/privacy
Google LLCGoogle Sign-In (OAuth)Email, name (only if you use Google Sign-In)policies.google.com/privacy
SentryCrash reporting & error monitoringApp state at crash time, device info — no personally identifiable datasentry.io/privacy
Expo / EASApp delivery & over-the-air updatesApp version, device OS — no personal dataexpo.dev/privacy

Supabase stores data on servers in the United States. By using EDLIVA, you consent to your data being transferred to and processed in the US in accordance with Supabase's data processing agreement and standard contractual clauses.

6. Users Under 18

EDLIVA is designed for students — including Class 11/12 students who may be under 18. We take additional care to protect the privacy of minor users.

  • Minimum age: You must be at least 13 years old to use EDLIVA. We do not knowingly collect personal information from children under 13. If we discover that a user is under 13, we will delete their account and all associated data.
  • Users aged 13–17: If you are between 13 and 17 years old, you may use EDLIVA with the knowledge and consent of a parent or guardian. Under India's Digital Personal Data Protection (DPDP) Act, 2023, we are required to obtain verifiable parental consent before processing personal data of users under 18. By creating an account, you confirm that you have your parent's or guardian's permission to do so.
  • Parental consent & control: Parents or guardians may contact us at info@edliva.com to review, correct, or request deletion of their child's data. We will respond within 30 days.
  • No targeted advertising: We do not show behavioural advertising to any user, and especially not to minors. We do not profile minor users for commercial purposes.
  • Minimum data collection: For minor users, we collect only the information necessary to provide educational guidance. Family income data is collected in broad bands (not exact figures) and is used only for scholarship matching.

7. Data Retention

Account & profile dataRetained while your account is active. Deleted within 30 days of an account deletion request.
Crash logs (Sentry)Retained for 90 days, then automatically purged.
Push notification tokensDeleted when you uninstall the app or revoke notification permissions.
Anonymised usage analyticsRetained indefinitely in aggregated, non-identifiable form for product improvement.

8. Your Rights

Under Indian law (IT Act 2000, DPDP Act 2023) and international best practices, you have the following rights:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Update or correct your data at any time via the Profile section in the app or website.
  • Deletion: Request deletion of your account and all associated personal data. Email us at info@edliva.com. We will complete deletion within 30 days and confirm by email.
  • Withdraw consent: You may withdraw consent for push notifications at any time via your device settings. Withdrawing consent does not affect processing already done.
  • Data portability: Request a machine-readable export of your profile data.
  • Grievance: If you believe your data rights have been violated, you may file a complaint with the Data Protection Board of India once it is established, or contact us directly.

To exercise any of these rights, email info@edliva.com with your registered email address and the specific request. We will respond within 30 days.

9. Data Security

We implement technical and organisational measures to protect your data:

  • All data is transmitted over HTTPS / TLS encryption.
  • Database access is controlled by row-level security policies — each user can only access their own data.
  • Authentication uses one-time passwords (OTPs) — no passwords are stored.
  • Access to production data is restricted to essential personnel only.
  • Third-party services (Supabase, Sentry) operate under data processing agreements.

No system is completely secure. While we take strong precautions, we cannot guarantee absolute security. If you believe your account has been compromised, contact us immediately at info@edliva.com.

10. Cookies and Tracking (Web only)

The EDLIVA website uses only essential cookies — specifically, a secure session cookie required for authentication. We do not use advertising cookies, tracking pixels, or third-party analytics scripts that profile you across other websites.

The mobile app does not use cookies. It uses secure local storage for session tokens only.

11. Links to External Sites

EDLIVA links to official college websites, exam portals (NTA, TSBIE, etc.), and government scholarship portals. These external sites have their own privacy policies. Once you leave EDLIVA, we have no control over how those sites collect or use your data. We encourage you to review the privacy policy of any site you visit.

12. TRAI / DLT Compliance (India)

By registering on EDLIVA, you consent to receiving transactional communications from us — including OTP emails and deadline reminder notifications — even if your mobile number is registered on the National Do Not Call (DND/NDNC) registry, as permitted under TRAI regulations for transactional messages. You may opt out of non-essential communications at any time.

13. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the effective date at the top of this page and, where appropriate, notify you via email or an in-app notice. Continued use of EDLIVA after changes are posted constitutes your acceptance of the revised policy.

14. Grievance Officer

In accordance with the Information Technology Act, 2000 and the rules thereunder, the contact details of the Grievance Officer are:

Name: EDLIVA Grievance Officer

Email: info@edliva.com

Response time: Within 30 days of receipt of complaint

15. Contact Us

For any questions, concerns, or requests relating to this Privacy Policy:

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